I research content angles, develop hooks, plan shoots and turn footage into finished creative. My experience spans an ongoing collaboration with Rawbalance and freelance work across food, education, health and field marketing.
RawbalanceConcept development, video creative & iteration
My ongoing creative work for Rawbalance brought content research, production and editing into a performance marketing setting. I worked across training, product and community content for the Australian brand.
Creative concepts
60+
Creative variations
500+
CTR
2.9% → 3.7%
Blended ROAS
3.5× → 4.5×
Audience-led campaign creative for Rawbalance.
Content research & concept development
I researched the audience’s training needs and motivations, then developed content angles, hooks and scripts around the product’s role in their routines.
Shoot planning & creative direction
I planned and directed content production, filmed material and guided how the product and its benefits were demonstrated. I also worked with athletes and UGC creators through briefs and practical creative feedback.
Editing & visual consistency
I shaped footage into campaign-ready video through shot selection, sequencing, pacing and colour grading. I adapted hooks and edits into variations suited to different creative angles.
A/B testing & iteration
I tested different openings, messages and product demonstrations and used campaign response to guide the next edit. That linked the production process with what the audience actually responded to.
CONTENT & CREATIVE PRODUCTION
From content research to the final edit.
I researched the content, developed hooks and scripts, planned and directed shoots, and handled filming, editing and colour grading. I also A/B tested openings and creative variations to improve the content through campaign feedback.
I created food-led content around the kitchen, preparation and dining experience, handling filming and editing and contributing to the Meta ads campaign. The creative brought the restaurant’s craft to the foreground and gave potential guests a reason to visit.
Campaign views
6M+
Creatives produced
10
Selected work
1Mviews1.5Mviews770Kviews
SPECIALIST EDUCATION / ORGANIC SOCIAL
Real-estate education
Filming & video editing
I filmed and edited educational content for a real-estate professional teaching other agents. This was a specialist audience: the content needed to make industry knowledge clear and useful while retaining the detail that gives an expert credibility. I shaped the footage into focused explainers with clear pacing and a direct delivery.
Campaign organic views
350K+
Selected work
85Korganic views17Korganic views25Korganic views
EXPERT CONTENT / ORGANIC SOCIAL
Nutrition content
Recording & video editing
I recorded and edited expert-led content for a nutritionist, turning professional knowledge into approachable short-form videos. The work focused on clear explanations, natural on-camera delivery and an edit that made the advice easy to follow.
Campaign organic views
100K+
Selected work
PAID SOCIAL / META ADS
Dental clinic
Meta campaign management & creative
I ran the clinic’s Meta ads campaigns, bringing the video creative and campaign messaging together around the treatment offer. The work made treatment comparisons easier to understand and connected the clinic’s services with prospective patients.
Total views
2.43M
CTR
2.55%
Blended ROAS
8.5×
Selected work
912Kviews1.52Mviews
FIELD MARKETING AGENCY / DENMARK
Fremtidens Fundraising
Video post-production & visual storytelling
Working remotely with the Danish field marketing agency, I shaped supplied footage into a cohesive campaign film. I selected and assembled the sequences, refined the pacing and transitions, and handled colour correction and grading to create visual continuity across the edit. The focus was a clear narrative and a polished final film that represented the agency’s work.
Selected work
ABOUT MAX
From the shoot to the final cut.
I combine content research and creative planning with filming and post-production. Rawbalance gave me experience producing and testing at scale, while freelance projects developed my ability to communicate different subjects and work with expert presenters.
Education
Marketing graduate, Akdeniz University
Languages
English · German · Turkish
International
Erasmus exchange in Prague; remote collaboration with Fremtidens Fundraising, a Danish field marketing agency, and Rawbalance, an Australian brand.
PREFERRED START DATE / FROM JANUARY 2027
Open to Erasmus+ internships.
I’m looking for an internship opportunity through Erasmus+ where I can contribute to a marketing team and continue developing my experience.